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The MobileStore unveils its private label Ray

Source: 
The MobileStore
The MobileStore Logo
The MobileStore, the one-stop mobile solutions retail chain promoted by the Essar Group, has unveiled its private label "Ray" in the market.

Initially, four handsets are being launched with features such as touch screen, dual SIM, Bluetooth with A2DP, MP3 player and FM Radio.

The company said in a press release that its philosophy was to bring to the consumers feature-rich products at affordable prices.

It said Ray handsets would be available at all telecom retail stores across the country. The MobileStore is appointing other sub-distributors to leverage the opportunities across various locations in India.

The release said Ray handsets would come with a 12-month warranty and unique IMEI numbers. An all-India after-sales support would be provided through The MobileStore outlets, it said.
Ray M20Ray M31Ray T60Ray T65
The new models from Mobile Store. Clockwise from top left: Ray M20, Ray M31, Ray T65 and Ray T60.

“The launch of Ray is a very important milestone in the journey of The MobileStore and we are extremely happy to introduce our range of RAY handsets to today’s youth who are always open to new and interesting products. Ray handsets will provide the best features to the consumers at never before prices in the respective product segments,” Mr. Rajiv Agarwal,CEO and Director of The MobileStore Ltd said.

The MobileStore, among India's largest telecom retailers, is a one-stop mobile solution shop which offers telecom products like mobile telephones, mobile accessories, mobile connections & recharges, mobile bill payments, value added services, mobile repairs, mobile exchange, music & gaming devices and DTH under one roof. It has over 1300 company-owned and company-operated stores spread across 200 cities.

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The MobileStore
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