Beti Bachao Beti Padhao Week celebrations from October 9-14

The Ministry of Women and Child Development (WCD) will be celebrating the ‘Beti Bachao Beti Padhao’ Week from October 9 to 14. The week is being celebrated in view of the International Girl Child Day on October 11.
The theme of the programme will be "Beti Bachao Beti Padhao Week- The Daughters of New India".
Briefing the media here yesterday, Secretary WCD, Rakesh Srivastava said the International Girl Child Day is celebrated every year to promote empowerment of girls and reinforce gender equality. It also provides a platform to raise issues, concerns and challenges faced by girls.
In order to influence national and mainstream discourse in favour of girls and women and visibility to BBBP, which is one of the flagship programmes of the Union Government, the Ministry  will be celebrating BBBP Week, he said.
The BBBP Scheme (Celebrate Girl Child, Enable her Education) was launched by Prime Minister Narendra Modi on January 22, 2015 at Panipat, Haryana as a comprehensive programme to address the declining child sex ratio (CSR) and related issues of disempowerment of women over a life-cycle continuum.
The scheme is being implemented in 161 districts of the country and has completed two and half years of its implementation on ground. During this period, the States/UTs/Districts have undertaken several innovative initiatives to address the issue of declining child sex ratio and promote the value of girl child.
The collective and coordinated efforts undertaken at national, state and districts level has been successful in establishing a substantial improvement in the number of girls being born in the target districts. As per the HIMS data for the 161 districts of BBBP, an increasing trend in Sex Ratio at Birth is visible in 104 BBBP Districts during 2016-17 as compared to the period 2015-16.
Similarly, 119 districts have reported progress in registration of pregnancies in the first trimester during 2016-17 as compared to 2015-16. During the same period, Institutional deliveries against the total reported deliveries have improved in 146 districts in comparison to the previous year.
In this background, the BBBP districts have been requested to organize activities in a campaign mode to observe the week to create awareness and sensitize community in their respective districts. The week-long celebration will witness various awareness generation activities and community engagement programmes such as Oath ceremonies, prabhat pherries, rallies, nukkad natraks, street plays, joint door to door campaigns by AWWs and ASHAs.
There will also be Posters/Slogan-writing/ Drawing/Painting competition among school children, tree plantation in the name of girl child, distribution of birth certificates, opening of Sukanya Samriddhi Accounts, sensitization/orientation/counselling sessions and talk shows on gender, health and nutrition, legal rights and Acts.
At the national level, the occasion will also be marked by a panel discussion on October 11, 2017 coinciding with the theme for this year’s International Day of the Girl –“Girls Progress=Goals Progress: What Counts for Girls” to engage key sport influencers and women and girls role models from the field, to generate support through their voice and reach.
WCD Minister Maneka Gandhi will be addressing the audience at the panel discussion, in which some of India’s leading women sports icons and local BBBP Champions will take part. Minister of State Virendra Kumar will kickstart the BBBP week celebrations in New Delhi on October 9.


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